Professional Development Institutes (PDI)
Two pre-conference Professional Development Institutes (PDIs) — both of them full-day workshops (8:30 am – 4:00 pm) — will be offered on Thursday, April 22. The two choices are:
- 360Reach Personal Branding Assessment Certification
- Dependable Strengths Assessment
If you are attending the Professional Development Institutes, you must pick one of the two choices because they run concurrently (i.e., you can’t attend both).
Register for conference
360Reach Personal Branding Assessment Certification
with William Arruda
In this special pre-conference workshop, William Arruda, founder of Reach personal branding will deliver a program focused on the 360Reach personal branding assessment which has been used by nearly a million people around the globe. He will certify participants to use this innovative assessment with clients. In this workshop, you will learn:
- the overview of the three-step personal branding process
- why external feedback is critical to branding
- why 360Reach was developed and how it is different from other assessments
- how to use 360Reach with clients for job search and career advancement
- how to analyze 360Reach feedback and coach clients to take action as a result of what they learn
This certification normally costs $497, but all those who participate in this workshop will receive the full benefits of certification once they satisfactorily complete the Learning Confirmation at the end of the workshop.
Dependable Strengths Assessment
with Carmen Croonquist and Patty Bales
“Because you’re unique, there’s something
you are better at than anybody else.”
- Bernard Haldane,
founder of the Dependable Strengths Articulation Process (DSAP)
The primary goal of the DSAP is to help individuals realize their potential for excellence and improve the quality of their lives through meaningful work. The DSAP is a peer-assisted group approach that is based on story-telling. Through this facilitated process, participants uncover their “Dependable Strengths” – the core strengths that represent a person’s best and personally most satisfying work. Participants reflect on their experiences in life, identify their patterns of strengths, and learn how to talk about their Dependable Strengths in ways that demonstrate their value to an organization or a community.
Carmen Croonquist, MS, provides internship coordination for the University of Wisconsin-River Falls, and served for 14 years there as the Director of Career Services. She is the President of Life by Design Coaching & Consulting Services. In addition, Ms. Croonquist is an adjunct faculty member at the Adler Graduate School in Richfield, MN and Century College in St. Paul, MN. Ms. Croonquist is a highly energetic leader, public speaker, mentor, and certified career management coach who strives to help organizations and individuals maximize potential. A pioneer in the area of career portfolios, she is referenced by Richard Bolles as a portfolio expert in “What Color is Your Parachute.” In 2008, Ms. Croonquist was the recipient of the Minnesota Career Development Association’s Jules Kerlan Lifetime Achievement Award.
Patty Bales has 15+ years of experience in Organizational Development and Human Resource Development. She is a consultant in the Organizational Effectiveness unit of the Office of Human Resources at the University of Minnesota. Additionally, Patty provides career services to employees of the university through workshops and individual consultations. In her independent practice, Patty has been facilitating the Dependable Strengths© process since 2006, in open workshops and through continuing education at Luther Seminary.